Stand Up Paddling, Paddleboarding, Paddlesurfing, SUP -
Whatever you choose to call it, there’s something magical about
the simple act of walking on water...
And unlike other board sports
that demand hours and hours of practice to become proficient,
SUP is easy to learn, simple to do and incredibly FUN. It appeals
equally to men and women, young and old, families, fitness freaks,
thrill-seekers, yogis, or anyone curious enough to give it a try.
Once ‘on board’, SUP offers a uniquely elevated perspective on
the water and is a perfect way to explore secluded, hidden coves
and coastlines. With unrivaled ease of use and versatility, SUP
is a sport and a lifestyle that keeps you one paddle stroke away
from adventures big and small.
Whether you’re a total beginner, top level pro, zen master or
surf seeker, BIC SUP has a full range of boards to suit all skills
and all styles. Best of all, the vast majority of our boards are
built in France, using environmentally-friendly, non-polluting
manufacturing techniques. We’re confident you’ll find a board, and
a paddle, that will take you where you’re looking to go.